You don’t see a lot of small independent restaurants out there recently. The reason for it is bad economy. Small restaurant establishments have been dropping like over-fatigued worker bees in the last couple years thanks to the economic recession. But the worst part is over now. If your restaurant is still up and running, congratulations. [...]
Lenny Kravitz is a great musician, and he once said that nothing is original any more, everything has already been done before at least once. The guy may be telling the truth. Or he has absolutely no idea what he’s talking about. But one way or another, his words definitely ring true in the world [...]
I’ve always talked about opening a restaurant website. For good reason, too. There’s no better place to advertise a business, a restaurant, than on the internet. Even when people are hungry and looking for a quick bite, they look it up online to see if there are any good places to dine around their area. [...]
I have a friend who is a restaurant owner. He runs a fairly popular restaurant in his local area. But thing is, 2009 left him with a small hole in his pocket, and now he’s interested in hearing ways how he could cut down on his advertising costs without compromising his restaurant brand awareness. He [...]
Who hasn’t tried Facebook? Who doesn’t even know Facebook? I’d be hard pressed to find someone without a Restaurant City or Farmville account. Simply put, Facebook has become one of the most visited—or overcrowded—websites over the last couple years. A study shows that 6 billion minutes are spent every day on Facebook all over the [...]
These are hard times. Tough economic times for businesses, hard times for restaurants. But even so, this is no excuse not to invest some time and money on your restaurant staff. Take it from me. When a person loves his work, he works harder and provides better service to customers. The customers will love and [...]
A lot of people are getting into this digital matchmaking thing these days. I could name at least a couple friends – or friends of a friend – who met their significant other while chatting online or else browsing a social media website. Twitter is quickly becoming a household name when it comes to meeting [...]
Customers are the lifeblood of any business. Take away the customers, and you’ve got basically nothing going for your restaurant business. So how do you attract more customers? Referrals. It’s the name of the game, which is something that came to mind while I was watching TV the other day. A few days ago I [...]
Tough competition has forced restaurants to advertise. There are more restaurants than most customers could afford dine in, especially in major cities. So what’s a restaurant owner to do? Advertise, of course, to get the lion’s share of the market. But when restaurant owners think of advertising they think about getting an effective message out [...]
In the US, January 25 holds a special place in the hearts of restaurant owners. It is winter, and it is the season when most people like to go out and enjoy a steak or lobster at their favorite restaurant. Still doesn’t ring a bell? January 25 is the start of Restaurant Week in many [...]