Discover How You Can Accommodate Tweetup Dates In Your Restaurant
A lot of people are getting into this digital matchmaking thing these days. I could name at least a couple friends – or friends of a friend – who met their significant other while chatting online or else browsing a social media website. Twitter is quickly becoming a household name when it comes to meeting someone online. And you know, where there’s Twitter, there should be your restaurant.
The term is Tweetup. Tweetup, according to its online definition, is wordplay between “tweet” and “meet up”. People organize tweetups on Twitter. As a restaurant owner, this is a perfect opportunity to market your restaurant and serve as the rendezvous spot for these folks. You get to be the generous restaurateur who provides them a good place to talk and chill as they get to know each other a little better – one coffee cup at a time.
Here are some tips.
1. Designating a secluded area for tweetups doesn’t hurt. It doesn’t have to be a private room. Think of it as a smoking area versus a non-smoking area. Just make it so your tweetup clientele doesn’t have to put up with your other noisy customers.
2. Design simple nametags for your tweetup customers. Remember these people know each other by their online names. Wearing nametags make it ten times easier to find someone you just met online, compliments of your restaurant.
3. Don’t be a snob. As a restaurant owner, come out and greet your tweetup clientele – say a few words about your restaurant’s history, what type of food you specialize in, introduce your head chef, things like that, etc. Trust me, it makes a big difference.
4. Spare them a dedicated waiter, if you could afford it.
5. Offer them special menu pricing. In other words, discounted prices. You could also tempt them to come back a second time by offering them discounted coupons for future visits.
6. Treat them a free dessert or a glass of wine. I’m sure they’d be surprised, and will remember it when they share their tweetup experience on Twitter the next day. This is free online marketing for your restaurant, for the cost of two glasses of wine. It’s a fine idea, don’t you think?
The thing is to make sure they have a splendid tweetup experience at your restaurant. Afterwards, they’ll keep coming back, and maybe even spread the word about your establishment on Twitter. You know the value of positive word-of-mouth as a restaurant owner, right? So for the sake of all things online, put your best foot forward when tending to your tweetup clientele.
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