Restaurant Marketing Zone

The New Year is almost here. I can smell sweet ham cooking in the kitchen, and at the same time I’m writing down the ways I figured to make 2010 the most profitable year for your restaurant. But let’s get one thing straight. Looking forward to a prospective new year doesn’t mean you won’t learn [...]

Ask yourself, “Will I eat in my own restaurant?” The easy answer is “Yes,” but then again that’s an easy question, too. If you really want to understand how the customer’s mind works, you need to put yourself in his or her shoes, and ask yourself the real painful question, “Why should I eat in [...]