Restaurant Marketing Zone

Is it starting to get to you? Email marketing this, email marketing that. Why should you care about email marketing? “I’m in the restaurant business. I should be worried about the menu and not about whether my newsletter is making the rounds in the neighborhood, right?” Wrong. You are in the sales business. You sell [...]

At a time of affordable burgers at McDonald’s and three-figure meals at Le Cirque, more people around the world spend their days hungry and without food. We all know this. But are we doing anything about it? Pizza Hut is. Last month, Pizza Hut launched an ambitious online campaign to fight world hunger. Partnered with [...]