3 Action Ideas To Beat Big-Chain Restaurants At Their Own Game

Thursday, January 14th, 2010

We live in a world where the big boys dominate the playing field. This is something I’m not going to lie to you about. Especially in the foodservice industry, where big chain restaurants—McDonald’s, Burger King, etc.—get all the customers and a huge chunk of the market. Small business owners are left to feed on the [...]

Discover The Top 5 Restaurant Trends For 2010

Tuesday, January 5th, 2010

The year 2010 is going to be an interesting one for restaurants. There will be changes, and they will be big, enough to draw the line between success and failure of your restaurant business. New York-based restaurant consultants Michael Whiteman and Joseph Baum have compiled a list of potential dining trends for 2010. I find [...]

If You Don’t Monitor Your Restaurant’s Brand On Twitter Now, You’ll Hate Yourself Later

Monday, May 18th, 2009

It was three in the morning—I couldn’t sleep—when the idea for this article suddenly hit me while I was browsing through my Twitter updates. A friend of a friend of mine posted an update about a certain restaurant brand I’d rather not name. Anyway, the message went something like this, “Just came out of this [...]

Five Key Methods In Building A Brand For Your Restaurant

Tuesday, March 3rd, 2009

Starbucks is one of the most popular coffee shops in the world, and so far, it has retained a top position despite the stiff competition in the industry. Why? The answer is all in the brand. You don’t need to be a high-end restaurant just so you can justify the need to have your own [...]