Top 3 Restaurant Marketing Essentials

Saturday, August 20th, 2011

Lenny Kravitz is a great musician, and he once said that nothing is original any more, everything has already been done before at least once. The guy may be telling the truth. Or he has absolutely no idea what he’s talking about. But one way or another, his words definitely ring true in the world [...]

4 Simple Tips To Catapult Your Restaurant Brand Name On Facebook

Sunday, May 1st, 2011

Who hasn’t tried Facebook? Who doesn’t even know Facebook? I’d be hard pressed to find someone without a Restaurant City or Farmville account. Simply put, Facebook has become one of the most visited—or overcrowded—websites over the last couple years. A study shows that 6 billion minutes are spent every day on Facebook all over the [...]

3 Action Ideas To Make Your Restaurant Staff Happy To Work For You

Friday, April 1st, 2011

These are hard times. Tough economic times for businesses, hard times for restaurants. But even so, this is no excuse not to invest some time and money on your restaurant staff. Take it from me. When a person loves his work, he works harder and provides better service to customers. The customers will love and [...]

See How Easily You Can Increase Revenue By Conserving Water In Your Restaurant

Friday, January 15th, 2010

The economy isn’t doing too well. It hasn’t been doing well for some years now. Everyone knows that. As a restaurant owner, what can you do to cut down on expenses and increase revenue? One way is to control your use of water. Foodservice establishments use a lot for water – for cooking, cleaning up, [...]

What Everybody Ought To Know About Brochure Marketing For Restaurants

Wednesday, January 13th, 2010

You’ve opened a great restaurant, says your friends and loyal customers. The menu is delicious, the service impeccable, and the ambiance is pitch perfect. But for some reason you still aren’t getting enough customers to fill your maximum seating capacity even during peak hours. Strange, isn’t it? If you can’t get new customers to walk [...]

Top 5 New Year’s Resolutions For 2010 Of Restaurant Owners

Tuesday, January 12th, 2010

2009 has come and gone. Some restaurant operators are still reeling from its effects, but most are already looking forward to a hopeful new year. It’s human nature to look on the good side. restaurant owners should be the same. But change doesn’t take place without action. If you want a brighter year for your [...]

If You Don’t Invest On Direct Digital Marketing For Restaurants Now, You’ll Hate Yourself Later

Monday, January 11th, 2010

These days we are discovering more and more ways to reach the average consumer. For business owner, this is a good thing, especially for restaurant entrepreneurs. restaurant owners can catch new and loyal customers who are on the move any time of day. But thing is, the competition can do so as well. This is [...]

Top 4 Don’ts Of Social Media Marketing For Restaurants

Friday, January 8th, 2010

Social media is a great tool for marketing a restaurant. It’s easy to get going, and most importantly, it costs less than the smallest ad at the back of the morning paper, which nobody reads by the way. But thing is most restaurant owners have this misconception of social media being “too easy” that I’ve [...]

Boost Your Chances Of Success By Hiring A Restaurant Consultant

Wednesday, January 6th, 2010

Anyone who has a little money and a dream can open a new restaurant. But the question is whether you can sustain it – do you have the technical skills and expertise to run a restaurant business? You’re in big trouble if you don’t. In the long run you might end up losing more money [...]

Get Rid Of Restaurant Marketing Campaigns That Don’t Work Once And For All

Thursday, December 10th, 2009

I had a good talk with a friend the other day about his restaurant business. Like most restaurant owners trying to crawl past the recession, he was having some problems, and he had hired a couple of consultants to help him get to the bottom of things. This is what he had to say. “You [...]